Showcase your expertise and attract more visitors, leads and customers
Build your reputation for thought leadership with our network of blog writers, to attract and convert more website visitors.
- Remotely & on location
- Local & international
- On demand & managed
How we work
Internal content analysis
To build a clear picture of your company and your activities, we carry out a content analysis. We do this to get to know your brand better. This involves us delving into the existing content, the available data, the DNA of your brand, etc.
Defining the target group
Who do you want to reach with your blog posts? We clearly define the target group using a buyer persona. Using the buyer journey, we map out both the touchpoints and the corresponding content needs.
Keyword analysis
To pinpoint the objectives and the selected target group, we carry out a keyword analysis. We map out the search terms that your target group enters.
Content calendar
Based on the target group, the objectives, the keywords, the budget and other factors, we put together a content calendar. In this calendar, we determine for whom we are going to write, what the goal is and when the blog posts must be published.
Putting together a content team
Writing blog posts on specialised topics is Mediaforta’s speciality. In this phase, we assemble a dedicated team of the best content creators.
Measuring and adjusting
When the first blog posts are published, we measure the impact based on data. What content is working? What content needs to be adjusted? What content is missing?
Discover our content creators
We have over 1000 content creators in our network.
Boost your B2B content marketing
We believe the future of working is global, agile and hybrid. And we believe a good team is the key difference. By combining our international network of exceptional talent with our deep knowledge of building successful content marketing teams, we can help you produce successful content marketing.
- 1000+ content creators & content marketers
- 35+ Specialty fields
- 15+ Countries
- 20.000+ Blogposts written
- 95% Customer score*
- 10+ Languages
Our freelancers have worked for companies such as
* Based on an annual customer satisfaction survey by Mediaforta
Why use blogs?
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Create thought leadership within a field
Publishing relevant blogs will allow your company to develop into an expert in a particular field. By working with blogs, you are not only saying that you are an expert, you are also showing it by sharing useful information.
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Be found
By discussing relevant topics in your blog, you can directly answer questions from potential customers. This enables you to be found more often in searches.
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Create interesting content for your social media
Business blogs ensure that you continually have a new stream of content for your social media platforms. The more active you are, the better you score on these platforms.
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Increase trust
By positioning yourself as an expert in a field, customers will have a higher degree of confidence in your company. This encourages customers to choose your company over the competition, because who doesn’t want to work with an expert?
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Improve your lead generation
Every article you publish is an opportunity to generate leads. Blogs contain multiple calls-to-action to gather user information and create new leads.
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Boost link sharing
Useful content is often shared by both users and other websites, which is how blogs help increase your website traffic.
Downloads
How do you make a great blog?
- After reading this whitepaper you’ll understand:
- The advantages of using WordPress
- What to look out for when making a blog
- Find out how Mediaforta builds blogs — step by step
- Case studies from some of our clients
- …
Wondering how we can make your business grow faster, too?
Tap into our experience, vision and expertise. We’ll get acquainted in a video call and show you why excellent content is the way to digitally connect with your target audience. Using real-world cases, we will demonstrate how we help our clients generate more leads and more sales. Want to find out more?
Speak to a content specialist