Mediaforta is a professional, knowledgeable, actively involved content agency with whom we’ve been working well with for years. Since we started working with Mediaforta our website visitor numbers and leads have risen enormously.
We’ve been working with Mediaforta for 5 years on projects as varied as the development of a content strategy for investments, the creation of whitepapers for businesspeople or the SEO audit of the website, etc. We are very satisfied with the collaboration!
Mediaforta is an extension of our organisation—an extra resource for our department when it comes to content creation, content strategy and publication. They take care of the entire process, from strategy to publication, and they do so with the appropriate customer focus and with the quality that fits our organisation and that our customers expect from us.
Bob A. Marketing manager Benelux
“We have worked with Mediaforta many times. The team needed only half a word to get started. Even technical subjects are written about in an easy-to-read and comprehensible way. It’s also the right place to go for superlative translation and design services. And it is convenient for us to have a dedicated contact person within Mediaforta. That ensures peace of mind.”
Ilse D. Strategic Marketer
We carry out a thorough, internal analysis of your company and its activities to build a clear picture of it, and to determine appropriate topics for webinars.
Strategic positioning of the webinar
We set a few objectives for the webinars. Who do you want to achieve? What is the goal? How many viewers are we aiming for?
Identify possible topics
Based on the themes we compiled in the internal analysis, we jointly choose a number of topics that are both current and relevant.
Find suitable speakers
We analyse the company’s workforce to see if an interesting webinar could be made with the involvement of in-house employees. For additional sessions, we can fall back on our guest speaker database.
Select a platform and style
Zoom, Teams, Google Meet are just a few of the many different platforms, but which one suits your company and its goals best? In this phase we also create a unique design for the webinars and provide promotional content.
Testing, testing and more testing
Once everything is set up, we begin an extensive testing process to ensure that the webinar is conducted in a professional manner.
- 1000+ content creators & content marketers
- 35+ Specialty fields
- 15+ Countries
- 20.000+ Blogposts written
- 95% Customer score*
- 10+ Languages
Our freelancers have worked for companies such as
* Based on an annual customer satisfaction survey by Mediaforta
Personal contact with your target group
By presenting live to your target audience, your company gets a face. This gives your (potential) customers the chance to get to know you better and improves relationships with existing customers.
Interact with interested parties
(Potential) customers who are interested in a specific service will attend relevant webinars. This gives you the chance to directly respond to their questions and wishes.
Webinars on popular topics attract large audiences because there truly is something to learn. A webinar gives your business exposure beyond your usual platforms.
High quality leads and data
Users who want to attend a webinar are required to provide their contact information. This information then enters your CRM or marketing automation software.
When your company organises webinars and shares knowledge, it is showcasing expertise in a specific subject area. Professional webinars ensure that you are seen as a knowledge leader in your sector.
After reading this white paper, you will understand:
- How to create a video marketing strategy for B2B
- How to use video marketing for good
- The types of videos you can use for B2B marketing
- Pros and cons of video marketing
- Video on social media: the right platforms for your needs
- Packed with tips from experts