Save time and money with marketing automation

Top marketing teams automate their marketing to increase campaign accuracy, give sales teams better leads and increase ROI.

Get the right content seen by the right person at the right time

Only spend your time on the accounts that meet pre-set criteria.

 

More and better leads

A personalised user experience ensures more and higher-quality conversions. Companies that use lead nurturing see a 451% increase in qualified leads. (Annuitas Group)

Less effort with automation

Get more leads and more visitors without extra effort, and without compromising quality.

Higher ROI

Automation empowers your sales team with higher-quality leads, which will lead to a higher ROI.

Insights into generated data

Both explicit and implicit data are collected within a platform. This provides good insights into the needs and wants of the leads.

Higher sales productivity

Marketing automation achieves a 14.5% increase in sales productivity. (Nucleus Research)

Whitepaper

E-book: Marketing Automation Don’t just automate, go personal

After reading this e-book you will understand

  • What is marketing automation?
  • Why marketing automation (and why not?)
  • Research stats that support a case for marketing automation
  • How to implement marketing automation?
  • Which marketing automation software suits you?
  • Do’s and don’ts
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Our marketing automation approach

Top marketing teams automate their marketing to increase campaign accuracy, give sales teams better leads and higher ROI.

Objectives

Our experts set up the platforms in line with your objectives.

Conversion

Prospects see content that interests them thanks to the targeted marketing actions.

Email marketing

We expand impactful email campaigns within the platforms.

Lead nurturing

Build one-to-one relationships by providing the right information at the right time. Using nurturing ensures that the purchasing process moves more rapidly.

Segmentation

Leads are segmented according to various criteria, such as interests and the customer journey phase. The target audience is further divided into different segments, and we perform targeted actions on each one.

Data analysis

This sequence of actions results in a great deal of data being collected. It’s this data that provides insight into what hits and what misses. Where necessary, we tweak our actions based on data analysis.

Mediaforta is a professional, knowledgeable, actively involved content agency with whom we've been working well with for years. Since we started working with Mediaforta our website visitor numbers and leads have risen enormously.

Loes

Securitas Netherlands

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