Cegeka relies on technological content produced by Mediaforta
Summary
Challenge
Transforming diverse technological topics into easy to understand and attractive content. It’s a request Mediaforta regularly receives from Cegeka.
Action plan
For Cegeka, we work with a dedicated team of tech-savvy creators. They need to have a thorough understanding of the various topics and be able to express them in a comprehensible way.
Result
Whenever Cegeka needs content, the company can rely on Mediaforta to deliver informed content to the desired deadline.
About Cegeka
As an ICT partner, Cegeka provides a wide range of solutions, services and consultancy services. Examples include solutions in the areas of cyber security, data management, artificial intelligence, IT infrastructure management and more.
Challenge
Cegeka relies on technological content produced by Mediaforta
It is vital for Cegeka to keep up with the latest technological developments. So, in turn, we expect our content creators to keep up with developments, too. For this client, content creators don’t just have to have a smoothly flowing pen, they also need to have a heavily invested interest in business-oriented solutions – including application and infrastructure management, business solutions, cloud services and digital technologies.
Action plan
For Cegeka, we put together a team of content creators with a technological background. We looked for specialists in different IT branches, in order to get to grips with all topics and write about them in a comprehensible manner. We use the same team for every assignment, so Cegeka can rely on consistent quality.
Cegeka specifies per assignment whether it needs content delivered in English or Dutch – depending on the type of content and its target audience. As we have excellent English-speaking copywriters and proofreaders within our network, we can adapt quickly.
Cegeka’s assignments usually come in ad hoc, whenever the need for a specific type of content arises. That is why it is important that we work with flexible copywriters we can rely on. That way, we can deliver the content at the desired time, every time. It is also critical that the copywriters can respond quickly, according to the type of content required. These are just a selection of work Cegeka has commissioned from Mediaforta:
- blogs;
- testimonials;
- use cases;
- landingspagina’s;
- solution sheets;
- whitepapers.
Result
We have been working for Cegeka for several years now, which has given our content account manager and content creator team the opportunity to get to know the company better and better. This enables us to respond to Cegeka’s requests more quickly and to deliver content that has the right focus. And naturally, it also has a positive impact on delivery times – without compromising on quality.